A crypto social app that stopped looking like a side project.
Sl8
- Role
- Product & UI Designer · Branding
- Client
- Sl8 · social crypto app
- Year
- 2025
Design
- Figma
Sl8 is a Ukrainian social app with crypto built in: a feed, profiles, and a real wallet in one place. It worked, but it looked dated and cluttered, with no system holding it together. I rebuilt the screens that carry the product and gave it a brand to match: near-black, indigo, and a lime accent, all set in Sora. Posts tip in coins, profiles show what you hold, the wallet sits one tap from the feed. I took it from a grey wireframe to finished screens, and drew the app icon on the way.
Most social-crypto apps shout about the coin. This one finally felt like a feed I'd actually scroll.
The problem
Sl8 wanted to be a social network and a crypto wallet at once. Good idea, rough execution. The feed was cramped and loud, every card fought for attention, and nothing felt like one app. That matters when you are asking people to keep money here: a wallet has to look trustworthy before anyone funds it. So my brief was simple. Make it calm, make it obvious, make the crypto feel like it belongs.
Before
It worked, but it was a mess: mismatched cards, heavy chrome, and the stuff people came for buried under decoration.
The reset
I reset the base. Near-black so balances and avatars pop, indigo for structure, one lime accent for the next thing to tap. Soft glassy cards, room to breathe, Sora throughout. Now it reads like a product that knows what it is.
Brand
Two surfaces, one structural colour, one accent. Indigo is the brand, lime is the action, and they never swap jobs, so the eye always knows where to go next.
Colour tokens
From wireframe to final
Structure before style. I blocked the profile out in grey first, working out where identity, stats, holdings and posts sit, then dressed it in the new system. Same bones, finished skin.
Crypto where you'd use it
Crypto lives in the conversation, not in a separate tab. Posts tip and react in coins, profiles show what you hold next to who you are, and the wallet is one tap from the feed. Checking a friend's post and topping up your balance should feel like the same app. Here they do.
The icon, too
The brand runs all the way to the home screen. I drew the icon on the same S-mark: one glossy indigo tile that holds its own in a crowded app drawer.
Where the old app lost people
Sl8 mixes a social feed with a wallet, two mental models fighting for one screen. I audited where attention and trust leaked.
a social feed and a wallet, previously styled like two different apps.
indigo and lime read as crypto without shouting, so the feed stays calm.
Making two apps feel like one
Greybox the structure first
Layout was solved in wireframes before any style, so the visual design served a structure that already worked.
Trade-off: Less room for happy-accident visuals; structure led, style followed.
One accent for actions
A single accent keeps a crypto-heavy screen calm and gives the eye one place to land.
Trade-off: Other elements lean on weight and spacing instead of colour.
Crypto baked into the feed
Holdings and actions live inside posts, not in a separate tab, so social and wallet read as one product.
Trade-off: Denser posts; each needs careful hierarchy to avoid clutter.
feed, profile and wallet, finally consistent
reads crypto without shouting it
structure, screens and brand, all mine
What I learned
- 01
A wallet has to look trustworthy before anyone funds it. Cleaning up the hierarchy did more for that than any single feature.
- 02
Greyboxing the structure first kept me honest. The style had to serve a layout that already worked.
- 03
One accent for actions is what keeps a crypto-heavy screen calm. The eye always has one place to land.
- Product & UI
- Ivan Legchilov
- Brand & icon
- Ivan Legchilov
- Type
- Sora
- Year
- 2025